HOTELS & RESORTS PHOTOGRAPHY AND VIDEO
Hotel and resort photography in Marbella, Malaga, Madrid and other Spanish destinations is far more commercial today than it used to be: visuals are no longer documentary or descriptive, they have become aspirational. That lifestyle approach is the thread feeding the hospitality sector's marketing, and the criterion that unifies every shoot across all its layers: food photography, guest rooms and common areas, and the hotel's leisure offering.
I propose photography and video services for hotels that cover every visual need of the brand, delivering coherent, practical and effective results. The same team handles every aspect of production, with clear consistency in composition, lighting, color palette and brand feel.
These advertising campaigns, whether shot in a Costa del Sol or Ibiza resort, a city hotel in Valencia or a boutique property anywhere in Spain, are built on thorough pre-production. In that phase we analyze together what visual content the hotel's marketing plan actually needs, how it will be used and how to present the brand identity. We then plan the shot list around the daily operation of each area, such as spa, reception or beach club, respecting both the staff's work and the guest experience.
This workflow delivers imagery and video for specialized hospitality and editorial press, booking platforms, sales dossiers and MICE materials, corporate website and social media.
RECENT PROJECTS
DAIA SLOW BEACH HOTEL
Over the two days of production of this advertising campaign for Fuerte Group Hotels, managed by the Madrid-based agency Fly Me To The Moon, we integrated the architecture and interior design of Daia Slow Beach Hotel in Conil (Cadiz, Andalusia) into the quiet luxury concept that defines the brand's hospitality proposal.
We opted for graphic, balanced compositions, incorporating figures who inhabit the spaces and bring a human, sensory and aspirational dimension, mixing architecture and lifestyle.
KIMPTON LOS MONTEROS
The Kimpton Los Monteros hotel in Marbella, part of the IHG group, is a landmark within the Costa del Sol hospitality sector: its retro-contemporary design is a defining feature that runs through all of its spaces, including the less visible, like the coworking area or the spa. Staying true to that aesthetic has been the guiding thread of the photography and video sessions produced for editorial publications, social media and the corporate website, in coordination with the brand's marketing department.
Underpinning all of it is detailed pre-production work that considers the daily operations of a hotel running at high occupancy, respecting the guest experience and the staff's work without compromising efficiency or visual quality.
HARD ROCK HOTEL MARBELLA
This shoot for Hard Rock Hotel Marbella (Malaga, Costa del Sol) focuses on the MICE market: a very specific segment, distinct from conventional hospitality photography. Here the goal is neither atmosphere nor aspiration, but imagery closer to technical architectural documentation, describing real scale, setup capacity and possible uses of each space.
Within this framework, I avoided very wide compositions and worked with frontal and clear perspectives to produce rigorous visual material for dossiers, presentations and offline marketing.
DON JUAN BOUTIQUE
The central courtyard of Don Juan Boutique in Ubeda (Jaen, Andalusia) is the heart of the hotel and of this photoshoot, commissioned to renew the visual content for the launch of the new EsBoutique group website and its editorial and online promotion.
To produce images aligned with the concept of slow travel, we used natural light as the main source and added fill flash to balance the shaded areas, reduce occasional color casts and preserve the calm feel of the courtyard. We followed the same approach when shooting the upper-floor rooms and the restaurant.
SPACES BECOME EXPERIENCES, LIFESTYLE MADE INTO IMAGERY
Hospitality photography by Dani Vottero
29004 Malaga (Andalusia, Spain)
Marbella · Malaga · Madrid · Worldwide